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A recent Two Sides North America survey showed that 48% of Americans believe paper is bad for the environment, and 60% believe U.S. forests are shrinking. That’s not true. In honor of International Print Day (October 20, 2021), we compiled some facts that print buyers should know about the relationship between printing paper use and deforestation. North American forests are …
More environmentally friendly printing is emerging as a key industry trend for the 2020s. This trend is examined in detail in the Smithers report “The Future of Green Printing to 2026,” Published in August 2021, the report profiles the evolution of circular economy principles, key legislative initiatives, the impact on analog and digital print processes, and all major print product …
Multi-Color Corporation (MCC), a global leader in label solutions, and Digimarc Corporation, the creator of the Digimarc Platform for digital identification and detection, have established a partnership to serialize product packaging and labels with Digimarc Barcode in support of food safety and traceability initiatives. MCC is also utilizing Digimarc non-serialized digital watermarking identities with its client Orkla to improve the …
On Earth Day, 2021, the PRINTING United Alliance named the 15 recipients of its 2021 Sustainable Business Recognition Awards. The awards honor companies for sustainable business practices as well as projects that have reduced the company’s environmental footprint, improved employee safety and well-being, and optimized the company’s bottom line. This year’s honorees include: 9 print-service providers and 6 suppliers of …
Out-of-home (OOH) advertising companies are playing a key role in promoting the importance of environmental action. In addition to posting educational ad messages, they are exploring innovative ways to reduce the environmental impact of OOH advertising. OAAA Members Donate Ad Space to EARTHDAY.ORG The Out of Home Advertising Association of America (OAAA) reports that its members donated ad space throughout …
To learn more about sustainability efforts within the printing and packaging industry, the resources listed below can give you a good start. The Sustainable Green Printing Partnership (SGP) SGP’s vision to create a true circular economy within the print supply chain. SGP is the print industry’s catalyst to increase business opportunities among brands committed to a sustainable supply chain and …