Kornit Introduces Dimensional Print Technology on Atlas MAX DTG Printer

Kornit, a worldwide market leader in digital textile printing technology, has announced its new MAX technology for on-demand fashion and apparel production. The first printer equipped with Kornit MAX technology is the Kornit Atlas Max industrial DTG printing system.

MAX technology was developed to surpass industry norms for retail quality on multiple fabric types and break new ground in terms of versatility. By enabling previously unattainable print applications, Kornit MAX can expand the reach of digital on-demand textile production into the center of mainstream fashion and apparel.

Kornit MAX Technology
Kornit MAX XDi technology digitizes previously analog capabilities. For example, its dimensional printing can add this embroidery-like texture to a high-density digitally printed garment. (Photo: Kornit Digital)

A key feature of Kornit’s MAX technology is XDi, which delivers revolutionary 3D capabilities for new, high-density graphic decoration. XDi, which is based on Kornit’s patents, can simulate embroidery, vinyl, and heat transfer in a single, waste-free digital process. This allows fulfillers and brands to expand their offerings to include a wider range of garment decorations without the inefficiencies and cost of operating analog technologies.

Fashion apparel that will be printed on demand can include designs that replicate embroidery. (Photo: Kornit)

Kornit also debuted ActiveLoad Automation technology, a new robotic system to significantly ease the burden of manual and labor-intensive media handling in the textile decoration industry. This increases total output per shift while ensuring minimal downtime and exceptional reliability. The new patent- pending ActiveLoad Automation technology ensures continuous production and consistency, while decreasing human error and fatigue. It can achieve optimal results and operational efficiency regardless of the experience and training of the equipment operator.

Kornit Atlas MAX

The Kornit Atlas MAX, a carbon-neutral, industrial-scale DTG production system. The system provides superb retail quality, exceptional color-matching capabilities, and a wide, vivid color gamut, with exceptional durability.

It can print images up to 23.5 x 35 inches on garments such as T-shirts, hoodies, sweatshirts, and children’s wear, as well as tote bags, clutch purses, and other accessories. It can image to products made from cotton, polyester, cotton-polyester blends, Lycra, viscose, silk, leather, denim, linen, wool, and more.

Kornit Atlas MAX
Kornit Atlas MAX industrial direct-to-garment printer (Photo: Kornit Digital)

Extending the HD technology by Kornit, the Atlas offers the ultimate printing experience for high volume production environments. The Atlas MAX is delivered with the new XDi technology for dimensional printing capabilities built in.

Inks: The printer uses 6 colors (cyan, yellow, magenta, black, red, and green) Neo-Pigment Eco-Rapid water-based ink plus a white ink for printing bright colors on dark garments. The Eco-Rapid inks are available in easy-to-replace 4-liter (135 oz.) bottles for efficient production and lower ink costs.

Other Features: The user-friendly workstation supports intuitive, independent control over every part of the printing process. The Atlas MAX printer also provides workflow consistency, remote service capabilities, automatic wrinkle detection, and faster, easier and safer pallet replacement.

“Kornit’s new MAX capabilities bring sustainable on-demand production to the mainstream,” said Omer Kulka, Kornit Digital CMO. “We plan to roll out the MAX technology to additional lucrative market segments such as team sports, athleisure, diverse categories of fashion, and home décor applications,”

He added that“ Kornit innovation arrives at just the right moment to match supply to demand – demand that requires freedom of design for self-expression, quality, and sustainable practices; and supply that expands on-demand capabilities enabling the direct-to-consumer vision.”

Current users of Kornit Atlas systems will be available to upgrade their equipment with XDi technology during the first quarter of 2022.

For more information visit: https://www.kornit.com/k-solution/atlas-max/

With Kornit MAX technology, a separate vinyl heat-transfer process isn’t required to produce decorative designs on streetwear. (Photo: Kornit Digital)

Delivering on the promise of digital production

“There’s a growing realization and acceptance that on-demand production is the answer to meet the demands of today’s consumer,” said Ronen Samuel, Kornit Digital CEO. “Kornit’s MAX technology defines the future of on-demand, sustainable textile production, and the future is here now. MAX offers a rare sustainable symbiosis, more creativity, less waste. I am excited to experience what’s possible once the collective brilliance of our industry begins to create digitally, without limits. A world of opportunity awaits us.”

“Our customers have a strong, growing need for retail quality and additional applications, and we are confident the Kornit Atlas MAX will equip us to meet that demand,” added Scott Valancy, COO, Monster Digital, which beta-tested the new system.

About Kornit Digital

Kornit Digital develops, manufactures and markets industrial digital printing technologies for the garment, apparel and textile industries. Kornit delivers complete solutions, including digital printing systems, inks, consumables, software and after-sales support. With its exclusive eco-friendly NeoPigment direct-to-garment printing process, Kornit technology enables innovative business models based on web-to-print, on-demand and mass customization concepts. Founded in 2002, Kornit Digital is a global company, headquartered in Israel with offices in the USA, Europe and Asia Pacific. For more information, visit the Kornit Digital website: https://www.kornit.com/about-us/

Takedown Expands Custom Merchandise Business with Kornit Avalanche DTG Printers

Takedown Inc., a custom merchandise manufacturer in Lawrenceville, Georgia, is implementing the Kornit Avalanche HD6 and Kornit Avalanche Poly Pro direct-to-garment (DTG) systems for on-demand fulfilment of garment orders placed through e-commerce sites.

Founded in 2005, Takedown Inc. began as a supplier to the wrestling market. Since then, it has grown to offer uniforms and training apparel for soccer, lacrosse, track, baseball, and softball teams.

Takedown sportwear includes uniforms

Through the company’s TKDN Vault service, Takedown makes it easy for influencers, corporations, and sports organizations to create customized brands, design branded apparel and products, and manage production, inventory, and fulfillment.

Custom printed t-shirts have become a popular way for companies, brands, teams, non-profits, and start-ups increase brand visibility. According to a recent study by Grand View Research, the global custom t-shirt printing market size is expected to reach $6.9 billion (USD) by 2027, registering a CAGR of 9.6% over the forecast period, .

To meet the wide range of needs of its broad base of customers, Takedown offers a combination of screen printing, sublimation, embroidery, cut-and-sew, technologies, and e-commerce fulfilment services.

Kornit’s industrial Direct-to-Garment (DTG) printers are ideal for e-commerce businesses because the printers make it possible and profitable to accept, quickly produce, and ship orders for quantities ranging from 1 to 500.

Kornit Avalanche Printers

The Kornit Avalanche HD6 provides businesses like Takedown Inc. with an efficient, eco-friendly, single-step process to imprint garments and promotional products.

Users can print graphics on fabrics such as cotton, cotton-polyester blends, Lycra, viscose, silk, leather, denim, leather, and wool at the push of a button. The six colors of ink (plus white) deliver extraordinary wash-fastness and lightfastness, color gamut, and photorealistic imagery.

Kornit Avalanche Poly Pro Industrial DTG Printer

The Kornit Avalanche Poly Pro industrial DTG printer was developed specifically to print graphics and images on garments made from dark polyester and polyester blends. This makes it an ideal fit for decorating performance sportswear and athleisure apparel.

Why Takedown Chose Kornit

Takedown Inc. turned to Kornit Digital to maximize the growth of their on-demand web business long-term.

“We are very excited to have this new Kornit system up and running,” said Dustin Kawa, CEO and Founder of Takedown Inc. “At Takedown, it’s always our highest priority to provide our clients with exceptional service utilizing the latest printing technology.”

“Kornit is synonymous with the best of the best in fast, clean, profitable, on-demand production, and we’re prepared to go to the mat with any supplier that thinks they have what it takes,” said Chuck Meyo, President of Kornit Digital Americas. “We welcome Takedown Inc. to the Kornit customer family, are proud to offer the capabilities around which they’ll grow their business. We look forward to tag-teaming the challenges and opportunities of the booming sportswear market in the digital age.”

About Kornit Digital

Kornit Digital develops, manufactures and markets industrial digital printing technologies for the garment, apparel and textile industries. Kornit’s complete solutions include digital printing systems, inks, consumables, software, and after-sales support. Leading the digital direct-to-garment printing market with its exclusive eco-friendly NeoPigment printing process, Kornit caters directly to the changing needs of the textile printing value chain. Kornit’s technology enables innovative business models based on web-to-print, on-demand and mass customization concepts.

Kornit also offers a revolutionary approach to roll-to-roll digital textile printing. They have engineered digital textile printing machines and inks that reduce the number of different ink sets and additional finishing processes that were traditionally required to print on different types of fabric.

Founded in 2002, Kornit Digital is a global company, headquartered in Israel with offices in the USA, Europe and Asia. For more information, visit Kornit Digital at www.kornit.com.